Laura Bailey is revealed as the new face of Radley

Submitted by on Friday, 3 February 2012 | No Comment

Radley have become a British handbag institution, famous for their excellent quality products and of course, the brand’s Scottie-dog mascot. Now, the company have revealed their very first Brand Ambassador, in the form of model Laura Bailey.

Bailey appears in Radley’s Spring/Summer 2012 advertising campaign, interestingly taking the place of those famous Scottie-dogs. The new campaign has been styled by accessories guru Katie Hillier, with the images themselves being shot by Angelo Pennetta. Bailey appears in a series of locations, her long Blond locks flowing and her casual style impressing tremendously. Of course, she holds the famous Radley bags cooly on her person.

As a contributing editor to British Vogue magazine and a Cultural Ambassador for the British Fashion Council, Bailey is nothing but the perfect choice to front Radley’s new campaign. On their website, Radley have revealed that it was not only Laura’s sense of style that caught their eye, it was also the fact that she manages to stay effortlessly chic despite being a mother of two and juggling the school run alongside her working life.

We love Radley’s choice for their new advertising campaign. Laura brings a breath of fresh air to the popular handbag brand.

*Image courtesy of FashionLoving.co.uk

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