Reiss Spring/Summer 2010 Collection
Reiss have revealed their new spring/summer 2010 collection, and my goodness has it been worth the wait!
The clothes, called the 1971 range, is aimed at a young and fashionable buyer and hopes to compete with the likes of French Connection for the hearts of enthusiastic fashionistas. It’s a lot more funky and edgy than the mainline Reiss collections and has an All Saints-esque feel about it, never a bad thing if you ask me!
The campaign pictures have provoked a huge jealous streak in us and have made us want the summer to come around even more quickly so we can wear the new clothes! Key items include some amazing shoes that are certain to be the making of any outfit and of course they have a gorgeous choice of statement denim pieces, which have quickly become the must-have feature of the brand.
Reiss have described the 1971 as ‘Individual but not alone’, and we can be sure that we are not alone in thinking that a summer without at least five Reiss items would be a disaster.
The new range for this season includes the famous MADDI chain-mail dress, which has been a big hit with the likes of Beyonce. The dress is in stores now so if you want to follow the singer’s trend then you had better hit the shops before we get there before you!