Alexa Chung for Pepe Jeans
Famous for her TV presenting stints, few know that Alexa Chung’s first talent was modelling. Alexa has previouly modelled for and leant her face to the campaigns of DKNY and New Look and she is even launching her own fashion line with Madewell.
She has always been a British fashion icon so it really comes as no surprise that she has followed in the footsteps of Kate Moss and Sienna Miller before her to appear as the new face of Pepe Jeans. Spring/Summer 2010 campaign.
The campaign which is photographed by Tom Munro sees Alexa posing alongside male models Tom Guinness and Boyd Holbrook.
The collection consists of different combinations of denim as well as tshirts and cute denim cut-offs that are perfect for the hot summer weather. Few images of the collection have been leaked so far so we can only glimpse at what is to come, but it is certainly looking great so we advise you to watch this space!
Images from GraziaDaily.co.uk