Yes, you heard that right…the notorious Pearl Lowe is releasing a collection for ‘budget’ store Peacocks! Peacocks has long had a reputation for being a bit naff , and although they have revamped in recent years, no one’s really noticed. So such a high-profile campaign is fantastic for the store, especially as Pearl’s famous daughter Daisy has been modelling the outfits!

The collection will be in stores from November 2, timed perfectly to coincide with the need for Christmas dresses and will retail for £35-£40, and comprises of some really gorgeous, sexy yet girlie dresses. The dress pictured is £35 and is based on one of Pearl’s own dresses.

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