Rumours: Victoria Beckham to Open Mayfair Store
Rumours have been circulating about Victoria Beckham opening her first boutique store in Mayfair on Dover Street.
Although Victoria Beckham herself has declined to comment, she is rumoured to be in talks about a potential shop opening at number 36, Dover Street in Mayfair, close to the up-market department store Dover Street Market. Very classy indeed.
Victoria planted London firmly as her fashion capital in her statement to Vogue: “I am looking into retail too, the e-commerce has been going really well,” she told Alexandra Shulman in April. “I get bored easily, so it’s time for something new. London is where I want to have my first store.”
The designer’s e-commerce site was launched in March of this year and has been successful. Victoria’s clothing line has been very popular among celebrities too.
Cheryl Cole looks stunning in this white, floor length VB design:
Eva Longoria Parker pops in a bright hue of orange bought out by the simple, flattering lines in the dress:
But no-one showcases the designs quite like Mrs Beckham herself, she looks incredible in this black, floor length design with sleeves and structured shoulders. This is the ultimate image lesson in power dressing for the modern woman who still wants to look classy and elegant.
Victoria Beckham’s designs are available to buy here: http://www.victoriabeckham.com/shop/category/icons
Some of my favourites are:
This drop waisted shift dress in maroon and charcoal at the eye-watering price of £1380:
This black, body con style dress is very slinky and sexy without flashing everything:
And lastly, this gorgeous over the knee body con dress in a cherry red with black detail on the sleeves and a black collar. It draws the line between sexy and preppy, an eccentric mix of styles. Pop a collar on anything and I’ll love it:
What do you think of Victoria Beckham’s designs?