Mawi and Disney Couture Collaboration!

Submitted by on Wednesday, 17 August 2011 | No Comment

It’s time to get all nostalgic. Jewellery designer Mawi has teamed up with Disney Couture and created what can only be described as the most fabulous way to pay homage to the ultimate (cartoon) fashion icon of our childhood – Minnie Mouse. The collection is called “Minnie Mawi”, and will celebrate the whimsical world of Disney.

The Indian-born designer Mawi Keivom has won the world over with the elaborate, contemporary pieces that boast of jewels, precious metals and architectural shapes all in one statement-making package. Based in London,  the brand has more than its fair share of celebrity followers in the form of Sienna Miller, Emma Watson and Alexa Chung, to name but a few.

In this Disney Couture collection, we see the famous mouse’s circular shape as the predominant feature of the jewellery with lashings of bows, pearls and ribbons that are quintessential Minnie Mouse styling. Don’t be put off by the sweetness of it all, though – the chunky and angular shapes of classic Mawi styling keeps the look becoming too twee.

There’s an impressive 15 pieces in the collection and they’re all making their debut on ASOS over the next couple of months, and popping up in high-end boutiques and department stores from there on in. Prices range from £32 – £150.

My personal favourite is something less obviously “Disney”, but yet still has a hint of those infamous Ms. Mouse ears!

What are your thoughts on the new collection? Do you feel you’ve outgrown the Disney era, or will you be attempting to get your hands (and ears and wrists) on some Minnie Mawi as soon as possible?

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