Tatty Devine launch SIM card accessories
Who knew the SIM card was twenty years old? Thankfully, Tatty Devine were in on the celebrations and are collaborating with giffgaff on a range of avant-garde accessories, complete with working SIM cards.
It’s a fashion industry first and the exclusive range includes three SIM-centric designs, inspired by communication methods of old, including a traditional letter and envelope and a carrier pigeon, as well as a SIM-card key-ring.
A limited number of items have been produced and are already on sale at giffgaff.com as well as in Tatty Devineâ€™s Brick Lane store in London.
The giffgaff carrier bluebird necklace, Â£20, was inspired by the age old communication method of carrier pidgeons, but of course, pidgeons aren’t that pretty, so a gorgeous bluebird does the job well.
Harriett Vine, owner of Tatty Devine said of the collaboration: â€œWho would have thought 20 years ago that, not only would we rely on the SIM card to make our world go round, but that weâ€™d be wearing them on our person â€“ we think itâ€™s a really fun innovation and weâ€™re really excited to be working with giffgaff. It was so refreshing to come across a new type of web 2.0 mobile company, which aligns perfectly with the Tatty Devine brand â€“ a witty, off-beat brand that likes to make its customers feel special.â€
*Images courtesy of FashionInsight