Jimmy Choo launches new book to celebrate 15 years in the business

Submitted by on Friday, 21 October 2011 | No Comment

Who would have thought that the Jimmy Choo shoe has been pleasing fashion lovers for the past 15 years? To celebrate it’s anniversary, Jimmy Choo have launched a brand new book, ‘Jimmy Choo XV’, that is set to take pride of place on coffee tables around the world.

With the intro to the book written by Jimmy Choo founder and OBE Tamara Mellon and the foreword written by fashion Journalist Colin McDowell, you know this is a must-have publication. The book chronicles the Jimmy Choo journey via 15 of the brand’s most iconic shoe designs. Readers can also see gorgeous editorials, shot by world-renowned photographers such as Mario Testino and Terry Richardson, along with ‘papped’ photos of celebrities wearing the iconic brand.

Original sketches, behind-the-scenes images and a look back at the brand’s most memorable advertising campaigns also make up a good chunk of the book, while eight chapters are taken up by ‘the power of the stiletto’ and use of animal print. The book also recounts many memorable Jimmy Choo occasions, including the moment Carrie Bradshaw revealed that feather Jimmy Choo in Sex and the City.

‘Jimmy Choo XV’ will launch on 26th October in Jimmy Choo stores worldwide, priced at a slightly staggering £60, and will then be rolled out to nationwide booksellers in February 2012.

*Image courtesy of MyFashionLife

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