Katy Perry is the new face of Thomas Sabo
Singer and quirky style icon Katy Perry has been announced as the brand new face of Thomas Sabo and is the company’s first brand ambassador ever.
Katy will become the fresh face of Thomas Sabo’s Spring/Summer 2011 ‘Pop Now’ collection which includes a range of brightly coloured, fun shaped jewellery that is inspired by pop art, neon and Andy Warhol. The jewellery company will be sponsoring Katy’s concerts and from now on, she will only be seen wearing jewellery from the label.
Speaking of the collection, Perry said: “I’m excited to make things pop for Thomas Sabo. I’m such a fan of all things cute and collectible – I like the Charm Club the best because I get to make it my own.”
Commenting on the new collaboration, a spokesperson for the company said: “Katy is a match made in heaven for us. In terms of her personality and charisma, she is the absolutely perfect complement to our brand so much so that we just couldn’t imagine a better partner.”
*Images courtesy of ThomasSabo.com & Katy-Perry.us
